tape measure

noun
1.
a long, flexible strip or ribbon, as of cloth or metal, marked with subdivisions of the foot or meter and used for measuring.
Also called tapeline
[teyp-lahyn] /ˈteɪpˌlaɪn/ (Show IPA)
.
Origin
1835-45
British Dictionary definitions for tape measure

tape measure

noun
1.
a tape or length of metal marked off in inches, centimetres, etc, used principally for measuring and fitting garments Also called (esp US) tapeline